Tyler's Blog

            The brand that I selected to talk about is the sports betting app PrizePicks. There is a lot of buzz surrounding this popular app on all social media platforms these last few months. With this brand it's hard to gauge what the public is saying about it because the service they provide is the user making the decision so ultimately they are responsible. Yet I'm sure there are individuals that absolutely despise them for the amount of money they lost on their app and people who are "hooked" after a big win on this app.      PrizePicks' brand proposition is marketed as a high-end DFS(Daily Fantasy Sports) site that gives its customers the best chances of "winning big". The company insures that they have 24/7 live support; for any questions that arise with using their app. While ensuring the user of their fast and secure withdrawals to make the user feel comfortable while on the app with their money.      On PrizePi...

  Sometime in within your life you have heard of the two predominately large soda corporations on Coca-Cola and Pepsi. With these two brands, they are constantly competing to one-up each other in the various soda flavors markets. It is no different when it comes to the lemon-lime department and just recently Pepsi released Starry. For myself I've seen ads about this new introduced flavor from Pepsi on Instagram and Twitter within the last couple of months. I became interested in this particular marketing product because I actually like lemon  lime soda so the announcement of a new version made me intrigued to see what this about.  With a whole new soda flavor, Pepsi is attempting to try to compete with Coca-Cola in the lemon lime section of soda. According to the article, "Its current lemon-lime soda offering Sierra Mist, which launched in 2000, has faced dwindling sales over the past decade and may be discontinued". With Sierra Mist on the verge of  being ...

Hello to my audience who decided to take the time and read my blog. My name is Tyler Mead. I grew up in a small town called Canby, which is just about 50 miles north of Corvallis. One reason that prompted me to take this course was that it was one of my required courses to get my associate's degree at LBCC to then transfer over to OSU next year. I am a dual-enrolled student who is planning on getting a finance degree as my end goal. What I am most intrigued about with marketing has to be the use of marketing all around us and understanding that certain companies use these specific tactics to target the public. I think it's a useful skill to understand these concepts and someday apply the same practices to a new business. I think people don't realize how much marketing affects the choices we make in the store so understanding the effective process that goes with it will really be important in years to come. Something that I'm very passionate about would be my physical he...